with key new hire & acquisition, yc-backed loyalty card startup fivestars readies nationwide expansion

fivestars in venturebeat

from techcrunch

fivestars, the loyalty card solution originally launched out of y combinator’s winter 2011 class, and now backed by $14 million in outside funding, is announcing a key new hire in its quest to expand the business nationwide: pat eastburn, formerly vp of sales for at&t interactive (now yp holdings), will now serve as fivestars’ vp of local sales. along those same lines, the company is also announcing the acquisition of miami-based freqent, a smaller, app-based loyalty startup that will help fivestars with its expansion into the florida market.

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