//www.derschiller.com/customer-acquisition-vs-retention-which-one-should-you-choose/?utm_source=rss&utm_medium=rss&utm_campaign=customer-acquisition-vs-retention-which-one-should-you-choose discover marketing best practices, learn how to get the most out of your campaigns and read the latest news about fivestars. fri, 16 feb 2018 18:25:11 +0000 hourly 1 https://wordpress.org/?v=6.6.1 //www.derschiller.com/customer-acquisition-vs-retention-which-one-should-you-choose/comment-page-1/#comment-44136 sat, 29 oct 2016 19:55:55 +0000 //www.derschiller.com/?p=3544#comment-44136 awesome article ! i think the key to this argument is understanding both are needed. focus should be placed on clv and retention first in order to minimize cost and be hyper focussed during the acquisition period. thanks!

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