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author - jerry whitehead

common marketing pitfalls

small business marketing

common marketing pitfalls – and how to avoid...

many small business owners do not have the luxury of bringing somebody on...

small business's beginner's guide to social media

social media marketing

the ultimate beginner’s guide to social...

determining which social media platforms to utilize as a small business...

use one of our promotion ideas to get customers in the door today!

communicating with customers • email marketing

add value to your customers’ inbox with...

talk to any relationship counselor worth his or her salt, and he or she...

daily deal 50% off image

sales and advertising • small business marketing

what’s the deal with daily deals?

one of the most popular forms of internet marketing that has sprung up...

woman contemplating raising prices

small business marketing

maximize your marketing budget

it’s always wise to be practical with your expenses, regardless of your...

does direct mail marketing work?

sales and advertising • small business marketing

3 dos and don’ts if you’re...

i would wager that most business owners under the age of 35 probably have...

woman sad about her loyalty program

customer loyalty

10 potential reasons your loyalty program may be...

if you’re a small business owner and you have instituted a loyalty...

<img width="375" height="195" alt="" decoding="async" loading="lazy" data-srcset="//www.derschiller.com/wp-content/uploads/2018/02/blogdefaultphoto-375x195.png 375w, //www.derschiller.com/wp-content/uploads/2018/02/blogdefaultphoto-300x156.png 300w, //www.derschiller.com/wp-content/uploads/2018/02/blogdefaultphoto.jpg 600w" data-src="//www.derschiller.com/wp-content/uploads/2018/02/blogdefaultphoto-375x195.png" data-sizes="(max-width: 375px) 100vw, 375px" class="attachment-vce-lay-b default-featured-img lazyload" src="data:image/gif;base64,r0lgodlhaqabaaaaach5baekaaealaaaaaabaaeaaaictaeaow==" /><noscript><img width="375" height="195" src="//www.derschiller.com/wp-content/uploads/2018/02/blogdefaultphoto-375x195.png" class="attachment-vce-lay-b default-featured-img" alt="" decoding="async" loading="lazy" srcset="//www.derschiller.com/wp-content/uploads/2018/02/blogdefaultphoto-375x195.png 375w, //www.derschiller.com/wp-content/uploads/2018/02/blogdefaultphoto-300x156.png 300w, //www.derschiller.com/wp-content/uploads/2018/02/blogdefaultphoto.jpg 600w" sizes="(max-width: 375px) 100vw, 375px" />

small business success stories

a customer loyalty success story – armadillo...

note: as part of a regular series here at the fivestars blog, we’ll take...

<img width="375" height="195" alt="" decoding="async" loading="lazy" data-srcset="//www.derschiller.com/wp-content/uploads/2018/02/blogdefaultphoto-375x195.png 375w, //www.derschiller.com/wp-content/uploads/2018/02/blogdefaultphoto-300x156.png 300w, //www.derschiller.com/wp-content/uploads/2018/02/blogdefaultphoto.jpg 600w" data-src="//www.derschiller.com/wp-content/uploads/2018/02/blogdefaultphoto-375x195.png" data-sizes="(max-width: 375px) 100vw, 375px" class="attachment-vce-lay-b default-featured-img lazyload" src="data:image/gif;base64,r0lgodlhaqabaaaaach5baekaaealaaaaaabaaeaaaictaeaow==" /><noscript><img width="375" height="195" src="//www.derschiller.com/wp-content/uploads/2018/02/blogdefaultphoto-375x195.png" class="attachment-vce-lay-b default-featured-img" alt="" decoding="async" loading="lazy" srcset="//www.derschiller.com/wp-content/uploads/2018/02/blogdefaultphoto-375x195.png 375w, //www.derschiller.com/wp-content/uploads/2018/02/blogdefaultphoto-300x156.png 300w, //www.derschiller.com/wp-content/uploads/2018/02/blogdefaultphoto.jpg 600w" sizes="(max-width: 375px) 100vw, 375px" />

small business success stories

a customer loyalty success story – tpumps

note: as part of a regular series here at the fivestars blog, we’ll take...

<img width="375" height="195" alt="" decoding="async" loading="lazy" data-srcset="//www.derschiller.com/wp-content/uploads/2018/02/blogdefaultphoto-375x195.png 375w, //www.derschiller.com/wp-content/uploads/2018/02/blogdefaultphoto-300x156.png 300w, //www.derschiller.com/wp-content/uploads/2018/02/blogdefaultphoto.jpg 600w" data-src="//www.derschiller.com/wp-content/uploads/2018/02/blogdefaultphoto-375x195.png" data-sizes="(max-width: 375px) 100vw, 375px" class="attachment-vce-lay-b default-featured-img lazyload" src="data:image/gif;base64,r0lgodlhaqabaaaaach5baekaaealaaaaaabaaeaaaictaeaow==" /><noscript><img width="375" height="195" src="//www.derschiller.com/wp-content/uploads/2018/02/blogdefaultphoto-375x195.png" class="attachment-vce-lay-b default-featured-img" alt="" decoding="async" loading="lazy" srcset="//www.derschiller.com/wp-content/uploads/2018/02/blogdefaultphoto-375x195.png 375w, //www.derschiller.com/wp-content/uploads/2018/02/blogdefaultphoto-300x156.png 300w, //www.derschiller.com/wp-content/uploads/2018/02/blogdefaultphoto.jpg 600w" sizes="(max-width: 375px) 100vw, 375px" />

small business success stories

a customer loyalty success story – fibbar and...

note: as part of a regular series here at the fivestars blog, we’ll take...